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10 Best-Selling Etsy Items People Can’t Resist Buying

Updated on May 4th, 2024
person crafting at desk

Etsy is a wonderful marketplace where people like you can sell handcrafted creations.

It can be challenging for a new vendor to know what sells or not.

You may be wondering, “what do people buy on Etsy?”.

Look no further!

Here are ten best-selling Etsy items that fly off “shelves”:

1. Stickers

This small item is wildly popular on Etsy. You can find them in all forms and dimensions in endless designs.

Stickers are very accessible to sell because they are highly customizable, easy to produce, and cheap to ship.

It’s a hot selling item because they sell at a low price point, and many customers buy them in bulk.

You can find everything from themed character stickers to mini works of art.

2. Notebooks and journals

Notebooks and journals are a category that is a relatively blank slate.

Buyers love purchasing unique one-of-a-kind journals and notebooks for a variety of reasons. People buy journals to document their travels, jot down important information, and write down their thoughts.

This category serves a vast market. You can find everything from high-quality leather-bound journals to galaxy-print notebooks.

There’s always a demand for these items because people periodically need new ones.

3. Candles

Homemade candles are popular on Etsy because they’re inexpensive, easy to customize, and can appeal to different types of buyers.

People find that it’s easy to learn how to make candles by following tutorials on Pinterest and Youtube.

Candles come in all forms. Some people buy candles because of their alluring scents and others for their appealing colors and shapes.

Regardless of shoppers’ motives for buying, candles dominate Etsy’s market.

4. Jewelry

Jewelry is the most expansive category on Etsy. There are almost endless subcategories, including necklaces, earrings, bracelets, lockets, and rings.

There is jewelry for all budgets and needs.

You can find inexpensive pieces for casual wear or ornate upscale items.

People buy jewelry for both themselves and others as gifts.

This item is an online shopping staple that isn’t a fad that will go away. Jewelry is here to stay.

5. Home Décor

Buyers who don’t want cookie-cutter home décor pieces head to Etsy.

Vendors can sell everything from small decorative pieces to larger items, like furniture.

Etsy sellers often personalize decorative items, which is something that big-box retailers don’t usually do.

Buyers may bundle items together in this category more than they would otherwise.

Home décor items typically sell very quickly and have a high-profit margin, so they are ideal for sellers.

6. Personalized Items

If you are hoping to sell a product that doesn’t require many startup costs and has a high-profit margin, personalized items are the way to go.

You can personalize almost anything.

Teeshirts, mugs, glasses, jewelry, etc., are all customizable and easy to stock.

Personalized items are in high demand because they make great gifts.

You can be as elaborate or simple with your customizations as you would like to be.

7. Graphic Designs

Graphic design is an ideal category for artistic vendors who want to showcase their creative skills.

If you create digital designs, you don’t have to worry about keeping stock or shipping items.

Buyers flock to Etsy to find graphics for all sorts of projects and needs.

You can offer set designs or create customized graphics for buyers.

There is no limit to the infinite opportunities for sellers in this category.

8. Posters

Sellers can showcase their creativity by selling posters on Etsy.

This broad category has endless possibilities.

You can find a wide variety of categories, including movie, art, and quotation posters.

Vendors offer pieces as digital downloads or framed artwork physically sent to a buyer.

It is also an item that has a degree of customization.

Posters are a flexible category that often sells very quickly and has a high-profit margin.

9. Party Bags

Party bags are fun, creative, and fly off the shelves on Etsy.

There is a significant demand for themed party items.

Buyers use these bags for all types of events, including birthday parties, weddings, and themed-gatherings.

You can find some bags for general use with adorable prints or others with T.V. characters or themes on them.

Vendors can also create packages with pre-filled bags to make things easier for buyers.

10. Organic Cosmetics

Organic cosmetics are a popular item to sell for fashion bloggers, influencers, and beauty enthusiasts.

It is a broad category that encompasses everything from handcrafted natural deodorant to homemade facemasks.

Those with an extensive enough social media following and a strong brand sometimes sell organic products from suppliers under their private label.

If you are interested in selling an organic cosmetics line, Etsy is a great place to get started.

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